Saint-Denis, 2017. Design system for the summer festival called «Fabrique a rêves» 2017 in Saint-Denis nearby Paris with a fancy red that catches your attention. The coolest thing about this Saint-Denis plage poster, is the fact that every poster combines different communication means in one. While the whole format can be used as an XXL poster, it contains all the smaller formats as well. You can split the poster into a smaller poster, 8 program-leaflets, 8 postcards and a photo frame. Let me take a Selfie!
Btw: The poster was exhibited in 2019 at the «Biennale internationale de design graphique» in Chaumont.